Win More Canadian Customers & Keep Revenue in Canada—Before It’s Too Late

Every Dollar You Lose to a U.S. Competitor Is One That Could Have Stayed in Canada

The reality? U.S. businesses are aggressively targeting Canadian customers. If you’re not prioritizing a Canada-first marketing strategy, you’re making it easier for them to take your revenue.

  • Stat: According to a 2022 report by the Business Development Bank of Canada (BDC), more than 40% of Canadian online shopping revenue goes to U.S.-based businesses.

Canadian customers want to buy from you—but if they can’t find you, they’ll go with the U.S. alternative.

The solution? Out-market U.S. competitors with a strategy designed for Canadian buyers.

👉 Don’t let American companies win in your backyard. Let’s make sure Canadians find you first.

3 Ways to Take Back Canadian Customers—Starting Now

Want to stop losing revenue to U.S. businesses? Here’s how to increase visibility, drive engagement, and make Canadian customers choose YOU over an American alternative.

1. Establish Industry Leadership in Canada

If you want B2B clients to trust you over an American alternative, you need to prove you’re the go-to expert in the Canadian market.

  • Publish Canadian case studies—Showcase success stories from Toronto to Vancouver to demonstrate real results in the local market.
  • Leverage SEO-driven content marketing—Target Canadian industry searches with keywords tied to local challenges and solutions.
  • Host webinars & speak at Canadian industry events—Establish credibility at events like the Canadian Manufacturing Technology Show or Buildex Vancouver.

Need help? Let’s position you as an industry leader.

A slow, outdated website loses customers to faster, better-optimized U.S. competitors. To win in Canada, you need a website that works for Canadian users.

  • Redesign for speed, clarity & easy navigation—Ensure your site loads quickly, even in rural areas with slower internet connections.
  • Use landing pages & targeted lead magnets—Capture leads by addressing specific Canadian pain points and business needs.
  • Optimize for Canadian search intent—Rank for local terms like “best manufacturing supplier in Alberta” or “Toronto-based construction firms.”

Need help? Let’s optimize your website for conversions

If your ads aren’t speaking directly to Canadian buyers, you’re wasting money and handing business to U.S. brands.

    • Run geo-targeted ads—Focus on Canadian provinces and key business hubs like Toronto, Calgary, and Montreal.
    • Use retargeting strategies—Stay top-of-mind with Canadian buyers and prevent them from switching to American competitors.
    • Leverage LinkedIn Ads for B2B growth—Target decision-makers at Canadian companies, from corporate HQs in Vancouver to startups in Halifax.

Need help? Let’s run ads that actually convert.

Industries We Help Protect from U.S. Competition

Rising tariffs and aggressive U.S. competition are putting pressure on your business—but a Canada-first strategy gives you the edge. Here’s how you’re being affected and how we can help you fight back:

1. Industrial & Manufacturing (B2B)

How You’re Affected:

  • U.S. imports are driving down prices, making it harder for you to compete.
  • Tariffs are increasing your supply chain costs, squeezing your margins.

How We Help:

  • Highlight the value of your products with real-world applications.
  • Use case studies to prove cost savings and innovation.
  • Improve SEO and lead generation to reach more Canadian B2B clients.

👉 See how we help industrial businesses grow.

2. Renewable Energy & Energy Efficiency Solutions

How You’re Affected:

  • U.S. companies are positioning themselves as leaders—even when their solutions don’t work for the Canadian market.
  • Tariffs on imported materials are raising your costs and cutting into your margins.

How We Help:

  • Position you as a leader in sustainable, cost-saving solutions.
  • Use before-and-after energy audits to prove tangible value.
  • Create storytelling-driven content that educates and engages Canadian businesses.

👉 Learn how we market green solutions.

3. Construction & Infrastructure Development

How You’re Affected:

  • U.S. firms are bidding on Canadian projects and undercutting your prices.
  • Tariffs on materials like steel and lumber are driving up your project costs.

How We Help:

  • Differentiate your firm with eco-friendly, cost-saving project success stories.
  • Target local investors, developers, and municipalities through strategic marketing.
  • Optimize your website and LinkedIn to connect with key decision-makers.

👉 Find out how we help construction firms thrive.

In Uncertain Times, Canada Comes First

With the uncertainty of the next four years—potential tariff wars, shifting trade policies, and unpredictable markets—one thing is clear: it’s time to strengthen Canada from within. Putting Canada first isn’t just about patriotism—it’s smart business.

If you’re an entrepreneur or small business owner, we’re talking to you. U.S. companies are already eyeing Canadian customers, and without a solid strategy, you risk losing business to competitors who don’t even understand the market like you do.

But here’s the good news: you don’t have to navigate this alone. We can help you create certainty in the unknown. From building a stronger local presence to targeting Canadian buyers directly, we’ll give you the tools to protect your revenue, grow your business, and keep your customers close.

What Makes Cordeeple Different?

  1. Canadian-Centric Approach: We understand the nuances of Canadian consumer behaviour.
  2. Story-Centric Strategy: We don’t just market—we create emotional connections.
  3. Targeted and Intentional: Every campaign is built to resonate with your local audience, driving authentic engagement.
  4. Simple: We’re Canadians Supporting Canadians.

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